Forlag: Pan Macmillan
- Type: Bog
- Format: Paperback / softback
- Sprog: Engelsk
- ISBN-13: 9781035020034
- Udgivelsesdato: 05-09-2024
- Første udgivelsesår: 2024
- Originalsprog: United Kingdom
- Sideantal: 320
- Indbinding: Paperback / softback
- Forlag: Pan Macmillan
- Sideoplysninger: 320 pages
- Mål: 198 x 130 x 20
Marcus Collins, award-winning marketer and strategist to some of the world’s biggest companies, explains why ‘culture’ is the key to influencing mass behaviour.


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